STRATEGY VIDEO & INFOGRAPHICS
Rentokil Initial were looking for new and exciting ways to highlight their annual achievements to its management. After initial interviews to gain insight into the company’s strategic initiatives, we shaped a narrative. We then identified core messages and wrote a script to be used in a short video.
That video took the form of a hand-drawn cartoon, which was created on a huge 9m by 2m canvas. The accompanying script was also translated from English into Dutch, French and German and then recorded by native speakers.
Following the video’s success, key images were used to create infographics in all four languages. This work rolled into a wider project, part of which was a management ezine, which we also designed and developed.