My role recently changed from Content Manager to Account and Content Manager, with the hope I would expand my skills and broaden my horizons at theblueballroom. Luckily, a great job landed at just the right time as my title change, and I was quickly catapulted in to the account management seat as fast as you can say Jack Robinson.
Three trips to Hong Kong and five months later and I can't really imagine not having done this before. It's been an amazing adventure and I've learnt some things along the way that I didn't know about account management before, so I thought I'd share them!
- Never underestimate account management. 'Honestly?' I wondered, 'how hard it could be?', which I see now was wrong. The larger lesson in life here is not to judge anything or anyone you have no idea about.
- There are some days when you feel that all you have done is firefight. You're wrong! You've achieved something by not falling behind, you've kept it all together, well done.
- Honesty is key. Do not over promise, do not stretch the truth, do not not ask that difficult question because you're worried about the answer - or you will not pass GO and collect $200.
- It's okay to be stressed some of the time. But as my manager says, you can't work at 100% for 100% of the time, it's not sustainable. So working flat out is hard, yes, but it's okay in spurts. I personally thrive on a little stress, but there is a limit - if you're struggling, talk to someone.
- I think that a good Account Manager has a certain skill. It's not like a designer's skill, or a writer's skill. It's far less tangible. It's a lot of the things I try to be in life, actually. Kind, patient, honest, organised, (really organised), respectful and passionate.
Of course, a great client and a good relationship really helps with account management. I'd never expected to rely so much on my communication skills to get me through this wild experience and remind me that I am always learning, even after nearly six years with the agency - and that's what I love about it!