Three astonishing statistics that show just how ubiquitous mobile phones have become in our everyday lives.
1. How many mobile phones are there, anyway?
Well, there are a lot. According to some sources, the total number of phone subscriptions reached 6.8 billion in 2013. Obviously not all of these will be in regular use but the uptake of mobile phone usage over the last 20 years has been staggering.
2. TODAY, 28 MILLION PEOPLE USED THEIR MOBILE TO ACCESS THE WEB.
According to Statista.com (and many other sources) nearly 30 million people use their phones to browse the web each day in the UK. No surprises there I suppose, but when you study the numbers you find that less than 5 years ago the same stat was less than 15 million. The numbers are big and the growth is rapid.
3. THIS IS JUST THE BEGINNING.
The biggest growth markets of mobile phone use are in China and developing countries, where afore-unaffordable smartphones are becoming widespread. In China alone, there will be a mind-boggling 664 million mobile phone users by 2018.
What does all this mean to us? In a nutshell, it means that the pace of technological change is faster than we could have imagined and the future digital landscape will be dominated by handheld devices. Digital behaviours have changed and continue to do so, and with them so too do the expectations of individuals. All this impacts us in the workplace as well as our home life – the desk as much as the sofa. Perhaps more so. How exactly will mobile technology continue to change our daily and working lives? Who knows. Maybe I'll google it on that thing in my pocket.